Year
2024
Services
Brand Strategy, Brand Identity, Web, Digital Assets, Print Materials
Client
Audra West
Industry
Fashion & Apparel
With a deep reverence for form, feeling, and feminine identity — garments that move with you, soften with time, and tell the story only your body can.
Audra West is a contemporary clothing brand creating soulful, feminine garments that celebrate the beauty of individuality. Established in 2021, the brand is rooted in the belief that style should feel personal, intentional, and inclusive. Audra West designs for the woman who finds power in softness, confidence in simplicity, and identity in self-expression.
Each piece is designed to honor the natural form, creating space for comfort, movement, and quiet beauty — no matter the body it adorns.
The Audra West brand is refined, editorial, and deeply expressive. Its visual language balances soft minimalism with sculptural drama — combining airy, muted tones with striking silhouettes and layered textures. The typography is clean and high-fashion-inspired, with a modern serif that feels both timeless and assertive.
Brand messaging centers on “celebrating the difference in every body,” a guiding principle that is subtly echoed across every visual — from taglines and garment tags to packaging and web design. Photography leans into natural light, intimate portraits, and ethereal styling that foregrounds authenticity and emotional connection.
Audra West doesn’t just dress — it affirms. It’s a brand built not just on fabric and form, but on the soulful act of honoring oneself.