Year
2024

Services
Brand Strategy, Brand Identity, Print Materials

Client
Michelle Terris

Industry
Photography

Artful storytelling through photography and motion

Michelle Terris is a Los Angeles-based photographer and director specializing in portrait, lifestyle, beauty, and fashion photography. Her work is characterized by a blend of nostalgia and modernity, utilizing color and dynamic lighting to bring clients' visions to life.

The brand embodies a clean, editorial aesthetic with high-contrast imagery and thoughtful use of whitespace. Typography choices often pair bold serifs with modern sans-serifs, complemented by muted tones and striking textures. The visual identity reflects a message of authenticity, resilience, and a quiet rebellion against conventional norms. Whether through social media or print, the brand consistently conveys a sense of realness and empowerment.